Guide12 min min read

Virtual Staging 101: The Complete Beginner's Guide

Everything you need to know about virtual staging for real estate

Last updated: 2025-01

Who This Guide Is For

New agentsFirst-time usersCurious professionals

What is Virtual Staging?

Virtual staging is the process of digitally adding furniture and decor to photos of empty rooms. Using AI or manual editing, professional-quality furniture is placed in your photos to help buyers visualize the potential of a space. Unlike traditional staging, which costs $2,000-5,000 and takes days to set up, virtual staging is instant and costs around $5 per image.

How Does Virtual Staging Work?

Modern AI virtual staging analyzes your room photo to understand the 3D space—where the floor is, the perspective, and the lighting conditions. It then renders furniture that matches this analysis, placing sofas, tables, and decor in realistic positions with proper shadows and lighting. The result is a photorealistic image that looks like a professionally staged room.

Benefits of Virtual Staging

Staged homes sell 73% faster than empty homes. Virtual staging provides this benefit at a fraction of the cost of traditional staging. Key benefits include: instant turnaround, multiple style options, ability to stage occupied or renovation properties, unlimited re-renders, and dramatic cost savings.

Virtual vs Traditional Staging

Traditional staging involves renting real furniture and placing it in the home. It costs $2,000-5,000 per property and takes 3-7 days to set up. Virtual staging costs $5-20 per image and delivers in seconds to minutes. While traditional staging means showings match photos exactly, virtual staging is more practical for the vast majority of listings.

MLS Disclosure Requirements

All major MLS boards require disclosure that photos are virtually staged. This is typically done with a watermark on the image such as "Virtually Staged" and/or a note in the listing description. RoomStage automatically adds MLS-compliant watermarks so you're always in compliance.

Getting Started with RoomStage

To get started: 1) Sign up for a free trial with 5 images for $1, 2) Upload a photo of an empty room, 3) Select your preferred furniture style, 4) Download your staged image in about 30 seconds. Try different styles and regenerate as many times as you want at no extra cost.

Key Takeaways

  • Virtual staging adds digital furniture to empty room photos
  • Costs $5/image vs $2,000-5,000 for traditional staging
  • Staged homes sell 73% faster than empty homes
  • MLS disclosure is required—RoomStage handles this automatically
  • Try 5 images for just $1 to see the quality

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