MLS Virtual Staging Rules & Compliance Guide
Virtual staging is widely accepted by MLS systems across North America, but proper disclosure is required. This guide covers the compliance requirements and best practices for using virtually staged photos in your listings.
Important Notice
MLS rules vary by region and change periodically. Always verify current requirements with your local MLS board before submitting listings. This guide provides general guidance only and is not legal advice.
General MLS Requirements
While specific rules vary by MLS, most follow similar disclosure principles established by NAR (National Association of Realtors) and local real estate boards.
Disclosure Requirements
1. Photo Identification
Virtually staged photos must be clearly identified as such, either with a watermark on the image or notation in the photo description.
2. Listing Remarks
Include a statement in listing remarks such as 'Photos may be virtually staged' or 'Some images are digitally enhanced.'
3. Original Photos
Many MLS systems require that original (unstaged) photos also be included in the listing.
4. Accurate Representation
Virtual staging must not misrepresent the condition of the property or hide defects.
Best Practices for Compliance
- Always include both staged and unstaged versions of key rooms
- Use consistent watermarking that says 'Virtually Staged' on all enhanced images
- Disclose virtual staging in the first 3 lines of your listing remarks
- Stage empty rooms only - avoid replacing existing furniture digitally
- Keep staging realistic and proportional to the actual room dimensions
- Document your disclosure compliance for each listing
Regional MLS Requirements
Here are specific requirements for major MLS systems. Always verify with your local board for the most current rules.
| MLS Region | Key Requirements |
|---|---|
| Bright MLS (Mid-Atlantic) | Watermark required. Must include unstaged photos. Disclosure in remarks mandatory. |
| Stellar MLS (Florida) | Clear disclosure in photo description. Virtual staging addendum may be required. |
| CRMLS (California) | Photo must be labeled. Disclosure in marketing remarks required. |
| NWMLS (Northwest) | Notation in photo caption. Agent responsible for disclosure compliance. |
| Realogy (National) | Follows local MLS rules. Corporate policy requires clear disclosure. |
Roomstage AI Compliance Features
We've built compliance tools directly into Roomstage AI to make it easy to follow MLS rules:
Automatic Watermarking
Every staged image can include a customizable 'Virtually Staged' watermark positioned to meet MLS requirements.
Original Photo Preservation
We save both staged and original versions of your photos for easy side-by-side comparison.
MLS-Ready Export
Export packages include proper naming conventions and can include disclosure text files.
Compliance Documentation
Download receipts showing when and how images were staged for your records.
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